Fleet driver safety training for Pharma and Medical Sales reps involves specialized training that teaches drivers the latest best practices for safety, including steps to avoid collisions and crashes. It’s especially important for a mobile sales force that often logs twice as many miles on the road each year than most drivers.

During the height of the pandemic in 2020, the number of road traffic fatalities increased over 7% in the United States. The National Highway Traffic Safety Administration (NHTSA) has now reported that, compared to 2020, 1^st quarter 2021 fatalities, increased another 10%! NHTSA is now projecting over 40,000 fatalities this year. These sobering statistics have led fleet and safety professionals to renew their efforts in finding ways to better train drivers and reduce driving fatalities.

A talented fleet training provider that improves drivers’ productivity, lowers the number of crashes and improves risk management results is key to success for commercial fleets. Unfortunately, many fleet operators, when experiencing declining results or just minor improvements, believe their options are limited and choose to do nothing.

The good news is that making the switch is not difficult if companies know what to look for in a quality fleet training provider. The following list includes some of the qualities of the best fleet training providers. Look for those that meet these criteria. It can make both your fleet and the nation’s road that much safer.

Distracted driving refers to any activity that takes a driver’s attention off the road. It’s a serious issue in North America, with thousands of people injured or killed each year in crashes caused by distracted drivers.

The first driver’s education course was held in 1934 at a high school in State College, Pennsylvania and conducted by Amos Neyhart, a professor at Penn State University. Vehicles, roads, traffic conditions and behavioral issues have evolved greatly since then, so just how well have we kept up with preparing people to drive safely—especially those who are required to spend hours each week behind the wheel as part of their job responsibilities?

Big data is really here. The amount of details we can amass related to drivers’ activities behind-the-wheel is impressive and loaded with powerful, useful intelligence. However, organizations that have access to this may still face challenges achieving maximum results because a data-driven focus can have an unintentional consequence—To see the driver as a problem to be controlled rather than a resource to be leveraged.

Anytime your drivers hit the road, they are surrounded by any number of people with diminished operational control. Distractions, speeding, fatigue, aggression, DUI—it’s a minefield out there. Faced with the 'other driver' and their poor decisions and actions it’s certainly no easy job to manage your fleet’s risk exposure but together we prepare your drivers to steer clear of the oncoming danger.

Driving in parking lots may seem non-threatening with low-speed limits and neatly organized rows and spaces, but according to the National Safety Council, tens of thousands of crashes occur in lots and garage structures annually. And, further analysis of data indicates that 9 percent of pedestrian deaths in parking lots result from backing incidents. (National Safety Council, 2016)

The National Highway Traffic Safety Association (NHTSA) revealed that there was an increase of fatalities in truck-involved crashes from 2017 to 2018. (Overdrive, 2018). And, another report found that more than half of passenger vehicle drivers involved in these fatal truck crashes were cited for driver-related factors—fatigue, speeding and inattention. (Consumer Notice, 2018).

Believe it or not, most motorists on the road today are Unconscious Incompetents. What does that mean? In the case of driving it refers to individuals who unintentionally put themselves at risk because they are unaware of the consequences of their actions while driving. Common examples include speeding through a yellow light, rolling through stop signs, or weaving in and out of traffic. If an individual never faces any repercussions as a result of these actions, their habits will eventually be hard-wired into their everyday driving style.